Sure social media is interesting and can be effective. But it has been missing something. We had trouble putting our fingers on it, and then it hit us: it has been missing a regulatory oversight body. You know, an organization that can deliver the kind of standards that will prevent the confusion that has reigned over the industry. Now we all can know that blogs are Web 2.0, podcasting is Web 2.1, Vlogs are Web 2.2, Twitter is Web 2.3, etc. And because Richard “Head” Edelman is involved, we can be assured it will be “authentic.”
Congratulations! Your Social Media Plan Meets SMAC Standards
