Less-than-optimal ad placement from the Halifax Chronicle-Herald:
(Hat tip: Romenesko)
Standing Out in a Field of Cannabis Edibles and Other Brand Challenges of Legalization is the subject of this year’s Brand Challenge that takes place today at the Oxford Hotel in downtown Denver.
Join panelists Stacey Stegman from DIA, Ricardo Baca from The Denver Post and Joe Hodas from Dixie Elixirs as they and attendees discuss how the legalization of marijuana has changed our state brand, issues that exist at the state and federal levels as visitors travel to and from Colorado through DIA, some complicated definitions, and more.
No registration is required – walk-ins are welcome.
PRSA Colorado Brand Challenge
4-6 p.m., Tuesday, Oct. 28
1637 Wazee Street
Denver, CO 80202
$35 / $20 for students
Dovetail Solutions has added Century Communities, Delwest, Frascona Joiner Goodman & Greenstein and the Northern Colorado Economic Development Corporation as clients, and hired Monica Kurtz in a senior client service role. The firm also announced Colorado Succeeds and GoBistro as pro-bono clients.
Former Washington Post Executive Editor Ben Bradlee offers his thoughts to an over-aggressive public relations person who complained to Bradlee when a section editor shot down a pitch. The classic Bradlee closing zinger:
“I would like to be sure that you understand that we trust our editors’ news judgment and that we distrust yours.”
Is there any question why his reporters would have killed for him?
Cactus has been selected by the Colorado Department of Public Health and Environment to create the state’s upcoming retail marijuana education and prevention campaign. The campaign will continue a statewide conversation with families, health care providers, schools, community groups and retailers about how to safeguard the health of those who use marijuana and those who don’t.
GBSM has hired communications and dispute resolution specialist Angela Jo Woolcott as a Senior Associate. Woolcott brings more than 15 years of communications experience, and she couples expertise in public involvement, dispute resolution and consensus building with extensive experience in marketing and brand management.
Prior to joining GBSM, Woolcott worked for CDR Associates providing expertise in facilitation and mediation; developing and delivering customized trainings; designing problem solving processes; and public involvement and outreach efforts.
Among those hiring this week are ARCADIS, Barnhart Communications (intern), Communications Strategy Group, Denver Public Schools, Development Counsellors International, Downtown Denver Partnership Inc., Janus Capital Group Inc., PCL Construction, Rocky Mountain Lions Eye Bank, Telligen and White Wave Foods.
Colorado had a record 28 companies make the Outside Magazine list of the Top 100 Best Places to Work, including my colleagues at GroundFloor Media who made the list at No. 4. The full list of Colorado communications/marketing/digital services providers is:
KWGN infotainment reporter Chris Parente has trouble keeping his movies straight.
DStreet PR announced a pro-bono partnership with the Rocky Mountain Chapter of the Huntington’s Disease Society of America (HDSA). DStreet will garner media exposure for the organization and enhance its ability to increase awareness and funds for the charity.
Founded in 1968 by Marjorie Guthrie, the wife of legendary folk musician Woody Guthrie, who lost his own battle with Huntington’s at age 55, the HDSA is dedicated to improving the lives of people affected by the disease. Huntington’s Disease is a genetic neurodegenerative disorder that affects muscle coordination and leads to cognitive and physical decline. There is no known cure for the disease.