Filed under: Public Relations
Happy 10th anniversary to Alana Watkins and her team at Voca Public Relations.
Filed under: Public Relations
Food & Wine magazine is relocating from Manhattan to Birmingham, Ala. Stephanie Strom at The New York Times reports:
Hunter Lewis, the editor of Cooking Light, will become Food & Wine’s new editor in chief, replacing Nilou Motamed, who is leaving the company after a little more than a year … said the move to Alabama was partly to save money — Time Inc. has struggled since it was spun off from Time Warner three years ago — but also to give Food & Wine a more national flavor. …
The relocation is a gamble, though. Unlike Time’s other food titles, which cater more to home cooks and those beginning to cook, Food & Wine has developed a following among chefs, wine connoisseurs and restaurateurs. Its New York offices have for almost 40 years been a sort of crossroads for visiting chefs and high-end advertisers like Rolex.
Filed under: Public Relations
What do you get when you cross 9News with America’s Got Talent? Apparently just 9News. And not everyone is happy about it.
The on-air promos are short and sweet: “Do you watch 9News and think, ‘Hey, I can do better than this guy?’ ” asks KUSA-Channel 9’s Steve Staeger. “Now is your chance. Send us a short video of you being the you-est you there is through 9News.com. Your take, and your voice, could lead you straight to 9News.”
The 15-second spot, which began airing on Denver’s NBC affiliate two weeks ago, offers a novel solution to a decades-old problem. Namely, soliciting reality TV-style audition videos that farm out the task finding on-air personalities for local news. …
Not everyone finds the idea of crowdsourcing on-air talent charming.
“Another major embarrassment for the once great industry,” wrote Scott Jones, editor of the TV news industry-watching site FTVLive.com. “It is nothing more than a slap in the face to real journalists.”
Filed under: Public Relations
Matthew Reisen from the Albuquerque Journal reports:
Someone stole a television news station’s SUV in Downtown Albuquerque while the crew was gathering footage for a story about crime in the area.
Michelle Donaldson, KOB news director, said the crew watched as the vehicle was stolen near First and Central.
The crew was in the area reporting on recent concerns about crime and safety by the local business Lavu when they became part of the story.
Filed under: Public Relations
Farhad Manjoo of The New York Times continues the media’s examination of how social media is reshaping marketing and branding. Manjoo notes that social media warriors have taken down what previously had been considered untouchables – people like Uber’s Travis Kalanick and Fox News’ Bill O’Reilly.
To see why, we must first understand why brands are suddenly more vulnerable to consumer sentiment than they once were. It all comes down to one thing: Social media is the new TV.
In the era when television shaped mainstream consumer sentiment, companies enjoyed enormous power to alter their image through advertising. Then came the internet, which didn’t kill advertising, but did dilute its power. Brands now have little say over how their messages get chewed up through our social feeds.
Filed under: Public Relations
A new study from the USC Annenberg School for Communications and Journalism shares what PR pros think about the White House communications team’s impact on the reputation of the public relations industry. The results:
- 73% of PR professionals surveyed said the White House comms team is impacting the PR profession’s reputation. That number was lower among self-identified conservatives (53%) and higher among liberals and moderates (77% for both).
- 83% agreed that the top reason the White House team is damaging to the industry is that they “constantly change their views/statements.”
- 80% said the White House team “distorts the truth” and 63% said they “purposefully lie” (63%).
- 36% said the White House comms team members “do their best despite the circumstances.”
- 11% said that the comms team acts like PR professionals.
Filed under: Public Relations
Two interesting media articles on 9News’ decision to tap Kim Christiansen to replace longtime anchor Adele Arakawa.
Arakawa tells Joanne Ostrow at The Denver Post that she is getting out of the business at an ideal time:
Her timing is perfect: With local TV news in decline and media generally at a crossroads, Arakawa is getting out on top — while the industry is still recognizable. The era of huge anchor salaries is past. The corporate pressure to focus more on the bottom line and less on idealistic journalism is a given. …
Despite the erosion of the TV news audience, (Arakawa) predicts “local TV news will continue to exist,” even as more people are driven to the online platform. She anticipates “a shakeout of stations. There will be a few survivors of local news. You’re seeing a transition in this market. I did live in the Golden Age of TV news … . In the future, there will be fewer local news operations.” She anticipates more takeovers, more mergers.
Meanwhile, Michael Roberts at Westword questions whether Christiansen’s appointment means 9News’ “soft news” will get even softer:
As for Christiansen, her main gig lately has been helming the 4 p.m. newscast at the station, which tends to be dominated by what is euphemistically described as “lifestyle reporting” — feel-good stories about nice people doing nice things.
In a news release about Christiansen’s promotion, 9News president and general manager Steve Carter emphasized these qualities, saying, “Kim is an exceptional storyteller and naturally empathetic journalist. Her work for this community, leading our BuddyCheck9 cancer detection campaign as well as 9Cares Colorado Shares and her many other volunteer efforts, demonstrates her lifelong commitment to service.”
In other words, hard-hitting journalism isn’t a requirement for the position — and while Arakawa has something of an edge, Christiansen’s style turns on a blend of friendliness and concern.
For the record, I can’t imagine that any newscast featuring Kyle Clark is going to be accused of being soft. Love him or hate him, he has no sacred cows and is willing to ask the tough, uncomfortable questions. As for Christiansen, former 9News anchor Mark Koebrich showed that even cynical viewers can be won over with genuine good-natured charm.
