Now that Cinemark has been found not responsible for the Aurora theater shooting, it’s pretty easy to see why it would want to get the money it spent defending itself back. But I’ll give Cinemark the same advice I have given literally dozens of CEOs across many different industries: You are never sorry later for having taken the high road. Not to mention that the reputational damage for trying to collect $700,000 will be in the tens of millions of dollars.
Month: June 2016
Chipotle Taps Linhart for National Marketing Role
Chipotle Mexican Grill has engaged its long-time regional PR partner Linhart PR for a new expanded national role: supporting Chipotle’s field marketing team and regional brand strategists in all restaurant markets nationwide. Chipotle previously worked with four regional firms.
R&R Partners Adds Government Affairs Strategists
R&R Partners has added national government affairs strategists Steven Palmer and Mary Kay Hogan. Both most recently served in senior positions for Grayling and are based in R&R’s Denver office.
Decibel Blue Launches ‘Green’ Sister Agency
Decibel Blue has launched a new sister agency that specializes in cannabis and sustainability – Decibel Green.
The firm first started doing cannabis-related work three years ago under the Decibel Blue brand, and it has represented the dispensaries Puff Pass & Paint, Your Green Contractor and Sue Sisley. In addition to that work, the firm represents D.C.-based clients Marijuana Policy Project and Students for Sensible Drug Policy.
Voca PR Celebrates Ninth Anniversary
Happy 9th Anniversary to Alana Watkins and the team at Voca Public Relations.
B PR Adds Four Clients
B Public Relations has added Monarch Mountain Ski Resort, Maya Beach Hotel & Bistro, Casa Lucila and Asia Transpacific Journeys to the company’s list of hospitality and tourism clients.
Who Took the Latest Denver Post Buyout?
As usual, it is Michael Roberts at Westword who has the most comprehensive information:
Barnhart Adds Two
Barnhart has added Christine Cowan as a new group account director and Hannah Morris as public relations and social media account executive.
Cowan joins Barnhart McCann Erickson in Birmingham, Mich., where she led the award-winning “Pure Michigan” tourism campaign. In her new role, she will manage and grow existing client relationships and help deliver client objectives.
And Morris will provide communications support to new and existing clients including the Denver Preschool Program and the Town of Parker. Prior to joining Barnhart, she was the marketing & communications coordinator for Project Angel Heart.
Once-Vaunted Ad Agency Factory Design Labs Fights to Survive
This weekend, Jason Blevins at The Denver Post examined the situation at Denver advertising agency Factory Design Labs, and it isn’t pretty:
The 20-year-old ad agency with super-posh offices in Cherry Creek once boasted The North Face, Aspen Skiing Co., Sports Authority, Oakley and Callaway Golf as clients. The big names are gone, and now the agency has left several magazines with unpaid bills and raised the ire of media outlets and at least one company that paid Factory to place ads.
Jonas Temple, CEO of FDL, acknowledged some challenges in a response to the article on Facebook:
In January 2015, I returned to Factory and partnered with Bob Reimer to lead a critical restructuring of the agency. Given the very difficult financial situation at that time, Bob and I identified two unimaginable choices for our strategy: file bankruptcy or fight to keep the doors open. With considerable pause we decided, as a company, to choose the more difficult road — continuing our commitments to our clients and our staff, and to the extent possible, make good on our historical debts.
During this process we have had to trim our staff, restructure the management team, radically reduce expenses, and generally create a new company that’s very different from our past.”
Great Moments in Journalism