The evolution of the front-page sticker ad – this one is actually printed on the paper.
Month: May 2014
Cap City Adds Senior Writer/Publicist
Capital City Public Relations added Valarie Johnson as senior writer/journalist and publicist executive.
Great Moments in Minor League Baseball Promotions
The Bakersfield Blaze, the Single A affiliate of the Cincinnati Reds, announced that “Tara the Hero Cat” who saved a Bakersfield toddler from a dog attack will throw out the first pitch at a game next week.
Catfight Alert
The venerable New York Times vs. ousted executive editor Jill Abramson, and so far Abramson is crushing the Gray Lady.
Graham Named Marketing Director
Eric Graham has been named marketing director for a trio of sister companies: Keller Bros., Automated Marketing Group, and Auto Profit Masters. Graham, who formerly was with InspireSmart, is responsible for managing all marketing activities within the three companies including online and offline marketing campaigns.
GroundFloor Media Adds St. Joseph Hospital As Client
St. Joseph Hospital in Denver has retained GroundFloor Media to help it with campaign strategy, media relations, message development, media training, social media strategy and platform development, internal communications and branding as the hospital prepares to open the doors of its new facility at 19th Avenue and Downing Street later this year.
Great Moments in Advertising
Via Adweek; hat tip to Eric Anderson
MGA Announces 8 New Clients
MGA Communications has added eight new clients: Better Business Bureau of Denver/Boulder, City and County of Denver Financial Empowerment Centers program, Colorado Behavioral Healthcare Council, Crescent Point Energy, Jefferson Center for Mental Health, McKinstry, National Flag Football – Colorado and the GLBT Community Center of Colorado.
MGA is providing a variety of work to the clients, including marketing and promotions, media relations, crisis consultation, research, and strategic planning.
Protx Risk Management Names Capital City AOR
Capital City Public Relations has been named agency of record for Protx Risk Management, a Princeton, N.J.-based Managing General Agency (MGA) that underwrites professional liability coverages for U.S. community banks with asset sizes from $100 million to $10 billion.
Dovetail Promotes One, Wins Three
dovetail solutions has promoted Marissa Hoffman to client services partner and added Cesco Linguistic Services, Hands-On-Learning and country music performer Pete Martinez as clients.
Amelie Company Adds Three to Staff
Amélie Company added three people to its team: Kristin Kidd, Director of Account Services; Brenna Hersey, Account Executive, and Sarah Tate, Public Relations Account Coordinator.
Linhart, Philosophy, CSG Big Winners at 2014 Gold Picks
Linhart PR, Philosophy Communication and Communications Strategy Group were the big agency winners at last night’s PRSA Colorado Gold Picks awards event. Using the proprietary and highly sophisticated Denver PR Blog formula to determine which agencies fared best (four points for the Grand Gold Pick, two points for a gold, one point for a silver), the results are:
1. Linhart PR (17 points) – Seven gold, three silver
2. Philosophy (13 points) – One grand gold, two gold, five silver
3. CSG | PR (10 points) – Three gold, four silver
4. DStreet (6 points) – One gold, four silver
5. Weber Shandwick (5 points) – Two gold, one silver
6. CIG PR (4 points) – Two gold
6. Webb PR (4 points) – Four silver
7. Bawmann Group (1 point) – One silver
7. Blake Communications (1 point) – One silver
7. GroundFloor Media (1 point) – One silver
7. WildRock (1 point) – One silver
And the non-agency winners were:
1. Dish (6 points) – Two gold, two silver
2. Exclusive Resorts (5 points) – Two gold, one silver
3. DIA (4 points) – Two gold
4. Denver Art Museum (3 points) – One gold, one silver
4. Farm Credit (3 points) – One gold, one silver
6. CU Skaggs School (2 points) – One gold
6. Great Outdoors Colorado (2 points) – One gold
8. Arapahoe Library District (1 point) – One silver
8. City of Aurora (1 point) – One Silver
8. Colorado State University (1 point) – One silver
8. Kaiser Permanente (1 point) – One silver
Note: This list has been updated to reflect several non-agency winners that I inadvertently excluded.
Great Moments in Journalism
I know that newspapers are, ahem, hard up for advertising dollars, but the South Florida Sun Sentinel has taken it to a whole new level today with the ad on its front page.
(via Romenesko)
Metzger Rebrands as Metzger Albee
Metzger Associates has rebranded as Metzger Albee Public Relations, reflecting the role that President Doyle Albee has played in the firm’s success over the past 10 years. The firm also announced that it is relocating its headquarters to a more central Boulder location at 25th and Walnut. Said Founder and CEO John Metzger:
“Doyle started one of the PR industry’s first social media practices when he became a partner, and has since established one of the country’s most experienced digital marketing teams built upon our B2B and tech PR heritage. With our move into new offices, and re-inventing the agency model while we’re at it, the time was right not only to share ownership, but to change our name to Metzger Albee Public Relations.”
Joanne Ostrow Giveth, and Taketh Away
Following her puff piece on 9News Vice President of News Patti Dennis last month, Denver Post media critic Joanne Ostrow went completely the other direction today when she called out 9News photojournalist Brian Willie for his conflict of interest in serving as a family spokesman in an incident 9News was actively covering. Her lede:
Question: According to journalism ethics, when is it proper for a TV station employee to serve as a spokesperson on a news story the TV station is covering?
Answer: After that employee leaves the media job.
Denver PR Jobs
Among those hiring this week are ACUTE Center for Eating Disorders, Adams County School District 50, Conga, DCP Midstream, Philosophy Communication, Rose Community Foundation, Strategies 360, Turner PR, University of Colorado and Western Union.
Larry Holdren Departs Pure Brand, Forms Own Firm
Congratulations to Larry Holdren, who has decided to leave Pure Brand to start his own firm, Holdren Strategic Communications. From Larry:
“After nearly 10 fantastic years with Pure Brand Communications, I’m excited to announce that I’ve spun off our reputation management and training business to form Holdren Strategic Communications. While we’ll operate independently from Pure, the plan is to work together on select pieces of business. We will focus on providing strategic communications services – including strategy development, reputation/issues management and communications/media training – to clients who operate in highly complex, regulated and/or controversial environments.”
CPR News Seeks Underwriter for Larger Trophy Case
Colorado Public Radio took home two regional Edward R. Murrow Awards, bringing this year’s award count to 12. Other 2014 honors include four National Headliner Awards, four Colorado Broadcasters Association (CBA) Awards and two National Education Writers Association Awards:
- “Colorado Matters” reporter and producer Lesley McClurg’s story “Flood leaves many Colo. immigrants homeless and paperless” won a regional Edward R. Murrow Award for best hard new reporting. It examined the devastating effects of last year’s flooding on Colorado’s immigrant population.
- “Colorado Matter” host Ryan Warner and CPR contributor David Hill’s story “Remembering John Denver, the singer who embodied Colorado” took home the regional Edward R. Murrow award for top news documentary. The story featured a retrospective examination of folk-singer John Denver who would have turned 70 last year.
- Education Reporter Jenny Brundin also received six awards this spring, including two National Education Writers Association Awards, two National Headliner Awards and two CBA Awards. Judged on seven different education stories, The National Education Writers Association awarded Brundin best broadcast beat reporting. Her report “DPS kids get away with death threats, fights and more, teachers say” examining discipline in Denver’s Public Schools placed third in the single-topic/feature category. Other award-winning stories by Brundin include “Students sway to saxophone during ‘silent’ lunch” and “How a student lost and found hope: Dajina Bell,” both receiving a CBA and a National Headliner Award.
- The CPR news team also picked up two awards for coverage of “Colorado’s 2013 flooding,” including second place in the breaking news/continuing coverage of a single event category from the National Headliner Awards, and a certificate of merit in best news coverage of a single event from the CBA.
- Coverage of the “March on Washington’s 50th Anniversary” produced by Warner, Brundin, “Colorado Matters” Senior Editor Elaine Grant and former Public Insight Network Reporter Lee Hill received first place in the best news special or public affairs program from the CBA. Three other editions of “Colorado Matters” also won first place in public affairs from the National Headliner Awards.
CSG Joins IPREX Global PR Network
Denver’s Communications Strategy Group (CSG) has been elected a partner in IPREX, a global network of more than 70 independent communication agencies.
Wagstaff Adds Account Supervisor in Aspen
Wagstaff Worldwide has hired Sally Spaulding as an account supervisor in its Aspen office. Prior to joining Wagstaff, Spaulding worked for the Aspen Skiing Company, where she helped rebrand The Limelight Hotel, open element 47 restaurant at The Little Nell, and launch The Oasis champagne bar on Aspen Mountain. Prior to that, she was community relations director for the City of Aspen.
Spaulding replaces Jim Guttau, who took the Director of Public Relations position at Four Seasons Hotel Denver.
Fresca Foods Names Mariash Senior Marketing Manager
Louisville, Colo.-based Fresca Foods has named Elexis Mariash as senior marketing manager. Mariash formerly was with Linhart PR.
Denver Public Relations Blog 