On Monday, leaked emails from an NFL investigation into the Washington Football Team took down Las Vegas Raiders coach Jon Gruden. This morning, additional email leaks are threatening the reputation of former Denver Post reporter and current ESPN information broker Adam Schefter.
According to one email to former WFT GM Bruce Allen, Schefter violated one of the cardinal tenets of journalism – giving a source editorial control over a news story. Prior to publishing an article about collective bargaining between the player’s union and the NFL, Schefter sent a draft of his article to Allen with the note:
“Please let me know if you see anything that should be added, changed, tweaked. Thanks, Mr. Editor, for that and the trust. (I) plan to file this to ESPN about 6 am.”
Denver Public Relations Blog 
Can’t tell you how many DOZENS of times that happened when I worked for the Mayor of Denver. Back then, in the raging newspaper wars, it was a good thing to make sure you got things right. Unethical? Yes. But for PR, it was AWESOME!