Foxes in the Henhouse

Is it just me, or does the idea of public relations firm Fleishman-Hillard teaching kids “how advertising works so they can make better, more informed choices” just make you laugh your ass off?

And if that doesn’t, how about this: A representative of FH’s client, the Bureau of Consumer Protection of the Federal Trade Commission, defended the hiring, saying, “(FH) know(s) the tricks of the trade. We’re tapping into their expertise.”

What’s lesson No. 1?: “Advertisers shout lies. Public relations executives whisper them?”

PRSA Colorado to Honor Fuentes at ‘Gold Pick’ Awards

PRSA Colorado will pay tribute to Joe Fuentes at its annual Gold Pick Awards ceremony on Thursday, May 6. Joe, who lost his battle with cancer in March, was a longtime PRSA Colorado member and well-known in the Denver PR and media communities. According to PRSA Colorado, “The tribute to Joe will include a video featuring many of his friends and colleagues reminisremembering the five attributes he displayed daily throughout his life, including: professional excellence, community, mentorship, family and ethics/integrity.”

Following the video, Joe’s widow, Christine, and her family will present the “Joe Fuentes Rookie of the Year Award.” The award was renamed to honor Joe and will continue to be awarded annually at the awards ceremony. The tribute also will include a Coors toast in Joe’s memory as a nod to the 14 years he spent leading PR efforts for the Coors Brewing Company.