GroundFloor Media has signed two new clients: Brassica (BroccoSprouts) and The Medical Center of Aurora. And after pausing their PR efforts in 2009, three former GroundFloor clients have renewed their relationships: Bellco Credit Union, Young Americans Center for Financial Education and Seattle-based Point B Solutions.
Day: April 1, 2010
Coup at SE2
SE2 finally wised up and dumped partner Eric “Dead Weight” Sondermann. Said SE2 senior associate Olivia Gallegos, “His incessant afternoon naps and audible snoring deeply affected company morale and even productivity. We decided something had to be done.”
MGA Campaign Named One of the Best of the Decade
Congratulations to Denver’s MGA Communications and its client Rocky Mountain Arsenal, which were named one of the top five public relations campaigns of the past decade by the Holmes Report. MGA President Jeff Julin said, “We are so pleased to have our clients and their programs recognized by our peers. We realize how fortunate we are to have clients who give us the opportunity to partner with them on programs that have a positive impact on the community.”
The four other campaigns recognized were:
- Ketchum and Frito-Lay for encouraging customers to create a SuperBowl ad for Doritos.
- Liz Claiborne and its agency Patrice Tanaka & Company (now part of CRT/tanaka) for their long-running Women’s Work cause-related marketing program.
- The National Heart, Lung and Blood Institute and Ogilvy Public Relations Worldwide for The Heart Truth campaign and its introduction of the Red Dress icon.
- Fleishman-Hillard and its support of SBC Communications, Yahoo! and Cingular Wireless for their efforts to help individuals displaced by Hurricane Katrina.
