“Until Facebook institutes meaningful changes that contribute to our collective good, we will no longer recommend to our clients that they spend money on its products, including paid promotion of their content on Facebook or Instagram. Furthermore, SE2 will no longer spend its own money on Facebook’s platforms. (In just the past two years, our own spending on Facebook platforms totaled over $15,000.)”

SE2’s Eric Anderson, Susan Morrisey and Brandon Zelasko in a blog post announcing the firm’s new policy