Turner PR Named AOR for JayBird

Turner PR has been named public relations agency of record by JayBird, a premium sports brand known for its innovations in the wireless premium headphone category. Turner PR will lead all public relations efforts and work to drive sales and consumer engagement surrounding current and new product categories. The agency also is supporting JayBird’s recent entry into wearable tech following the debut of its Reign wireless activity tracker at the International Consumer Electronics Show this month.