Product Placement Hits the Morning News Shows

The local Fox affiliate in Las Vegas has signed a product placement deal with McDonald’s that puts two cups of the fast-food chain’s iced coffee on the desk in front of the anchors. But fear not. The Fox news director assures viewers that the “nontraditional revenue source” won’t impact his station’s reporting. How long until Ron and Libby are sipping after-dinner cappuccinos provided by Starbucks between stories?

Denver Post to Partner with Politico to Cover the DNC

The Denver Post will partner with the political Web site Politico to cover the Democratic National Convention. The terms of the agreement allow the Post to “publish at least several pages each day of Politico content in print during the convention weeks. Politico, meanwhile, will be able to sell ad space in the newspapers.” The St. Paul Pioneer Press, which like the Post is owned by MediaNews, has a similar agreement with Politico for the Republican National Convention in the Twin Cities.