What impact is COVID-19 having on PR campaigns? According to a PRWeek survey:
Denver’s Farm Credit and its agency Inview Communications are feeling the love from PR Week, which profiled the financial services company’s new brand launch. Margaret Fogarty, formerly of Qwest, is Farm Credit’s communications director, and Carey Madsen and Maria Miller from InView manage the account.
As PRWeek distributes its last weekly edition before switching to a monthly, the New York Times notes:
“(PRWeek) is now in the embarrassing position of all businesses that choose a too-specific moniker — think of the chef who christens his restaurant ‘8 Jones’ after its street address, only to perplex customers when 8 Jones later moves to 14 Chestnut Street.”
PRWeek announced several changes today, the most dramatic of which is that the previously weekly publication will now be a monthly. PRNewser has the details.
PR Week reports that many PR firms “are reporting that clients are asking them to take a hiatus from full-time work as the country enters 2009 with a sense of trepidation.”
PR pro Brian Solis, online journalist Tom Foresmski, blogger Neville Hobson and Social Media co-founder Chris Heuer have teamed up to form AdHocnium, “an ad-hoc agency that trains PR firms and clients to use new media.” PR Week has the details.
Click here to participate in PR Week’s annual salary survey. Results will be published in February.
Burson-Marsteller and PR Week have released their Eighth Annual CEO Survey.
PRWeek asked for presidential election predictions from a number of notable practitioners, and an Obama victory was the overwhelming consensus. The only local connection was Linhart’s Paul Raab, who predicts, “An Obama victory is likely.”
Former Denver Post business reporter and current Linhart AE Will Shanley is part of a PR Week story on journalists turning flacks.
PR Week takes a look at restaurants that use sampling to drive awareness and new business, and cites Chipotle as one of the most visible examples.
PR Week (with PR Newswire) has issued its first annual Media Survey, which arrives at the stunning conclusion that “the constantly evolving media landscape has created both challenges and opportunities for today’s journalists.”
Congratulations to Linhart PR, which was named an honorable mention in PR Week’s Small Agency of the Year category. Florida-based rbb walked away with the hardware, but Linhart has to be happy to be a finalist for this prestigious national award. And it gave them quite a platform to talk about their 31 percent revenue growth in 2007.
PR Week has promoted Julia Hood to publishing director and appointed Keith O’Brien editor-in-chief.
PR Week looks at the roles the host cities will play for the Democratic and Republican national conventions, and gives a shout out to Linhart and Schenkein for their roles in Denver’s preparations.
PR Week’s annual Salary Survey is underway, and you can participate here. The survey provides an interesting benchmark for public relations practitioners on both the corporate and agency sides. Results will be released on Feb. 25.
PR Week has the details of Schenkein’s viral video campaign for Stapleton. A sample:
PR Week offers its annual “Who to Watch” list for 2008. Agencies to watch: Burson-Marstellar, PBN, Levick Strategic Communications, Bite Communications and A&R Edelman.
Among this year’s categories:
Denver Public Relations Blog 