It has been a rough year for Cathy Finlon, but at least 2009 will be starting off on a positive note: She’ll be inducted into the Colorado Business Hall of Fame in February with Bruce Benson, Sam Maynes, Jordon Perlmutter, Jack Vickers and the Loo family.
Category: McClain Finlon
McClain Finlon Clients ‘Scrambling’
The Denver Daily News talks to Denver Zoo and Vail Resorts about their plans following McClain Finlon’s decision to close its doors.
Is McClain Finlon Advertising Shutting Down?
Denver Advertising Firm McClain Finlon Sold
McClain Finlon founder Cathey Finlon is selling her firm, which was devastated earlier this year when it lost the Qwest account to Chicago-based draftfcb. The firm’s president, Paul Leroue, will acquire a majority stake and the CEO title, and Finlon will remain as chairwoman of the board with a minority stake. Terms of the deal have not been disclosed.
Qwest: Get In the Loop, and This Time We Don’t Mean By Endlessly Bouncing Among Our Customer Service Reps
Qwest is launching its first new advertising campaign since it dumped Denver-based McClain Finlon for Chicago-based Draftfcb. The campaign, “Get in the Loop,” will appear in print, and on television, billboard and online properties. You can view the concepts here.
Triangulating the McClain Finlon Layoffs
The Denver Egotist has the latest rumored number — somewhere near 75, which is more in line with the percentage of business that Qwest represented. Previous ballpark estimates had placed the number of layoffs at more than 100 and as high as 120.
100+ Layoffs at McClain Finlon?
Denver ad shop McClain Finlon is rumored to have notified more than 100 of its 170 staffers last week that they will be terminated in February when the Qwest account officially ends. The number seems a little high given that AdWeek estimates that Qwest represented 30 percent of the agency’s business.
McClain Finlon facing layoffs due to Qwest account loss
Jeff Smith at the Rocky Mountain News reports that Denver ad firm McClain Finlon is expected to layoff an undetermined number of staffers in February due to the loss of Qwest Communications’ consumer account. Chicago-based Draftfcb announced several weeks ago that it had won the Qwest account, which is reported to be worth $95 million annually. AdWeek estimates that Qwest represented 30 percent of McClain Finlon’s total business, so dozens of staffers could be affected.
Denver Public Relations Blog 