Turner PR Hires One, Seeks One

Turner PR is hopping. The travel, hospitality and real estate public relations firm recently named Michelle McLeod senior account executive in its Denver office. McLeod’s resume includes previous positions with Cohn & Wolfe and Porter Novelli.

And the firm also is seeking an emerging media coordinator to work with the mercurial Ef Rodriguez. And, as a special bonus, I’ll give $1 to applicants who phone Ef to ask him if he received the resume they emailed him.

How to Pitch the Associated Press

If you don’t love the Associated Press, you aren’t paying attention. With newspaper reporter numbers down, and those reporters who are still around covering more and more beats, AP content is filling an increasing number of pages. Not to mention that a single AP hit has the potential to put you in dozens of newspapers across the country. So what’s the best way to pitch a story to an AP reporter or editor? AP editors Jon Resnick and Donna Cassata explain what they look for:

(Hat tip: PRNewser)