Category: Bawmann Group

The Bawmann Group Acquires Ubiquity Group

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The Bawmann Group has acquired Ubiquity Group, a Denver-based marketing agency focused on the biotech and medical technology markets.

“We are blessed to be able to grow our team with the addition of Ubiquity’s talented professionals and significant international client base,” said Brad Bawmann, President and CEO of The Bawmann Group. “Our existing clients will benefit from Ubiquity’s creative team, and Ubiquity’s clients will have access to a broader range of integrated marketing expertise, including public relations, crisis communication and social media services.”

The Bawmann Group Adds Kris Kitto as Senior Counselor

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The Bawmann Group has added Kris Kitto as a senior counselor. Kitto returned to Colorado in 2013 after spending seven years in Washington, D.C., covering Congress, the White House and national politics for The Hill newspaper and other publications. He continued his policy communication work in Colorado last spring as a consultant on a project involving the new recreational marijuana market’s regulatory framework.

“We are honored to welcome Kris to the TBG team,” said Brad Bawmann, TBG president and CEO. “As a former journalist, Kris brings a unique perspective to our work with clients. His experience and expertise make him a perfect fit for our team as we all work together to consistently meet and exceed our clients’ communication goals.”

Bawmann Group Adds Seven Clients

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The Bawmann Group has added seven new clients: Temple University’s National Responsible Fatherhood Research Network, Detroit’s Frankel Jewish Academy, The Mothers’ Milk Bank, Porter Memorial Hospital, Congregation Bonai Shalom, Community Health Services and Rocky Mountain Gastroenterology Associates. TBG’s work includes brand development, website creation, advertising, marketing, PR, social media and community engagement.

Bawmann Group Adds Senior Counselor, Wins Five New Clients

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The Bawmann Group has added Greg Morton as senior counselor. Morton has more than two decades of integrated marketing experience in both agency and corporate settings, and he will serve as team lead for several health care, education and nonprofits clients.

TBG also has been engaged to perform a variety of marketing and communication activities for several new clients, including HBO, Peak Veterinary Specialists, the Denver Arthritis Clinic and Medical Simulation Corporation. Additionally, the firm also has partnered with Denver Broncos offensive lineman Zane Beadles to launch the Zane Beadles Parade Foundation, which is dedicated to enriching the lives of young people who are faced with unfortunate situations by providing new experiences and opportunities.

Bawmann Group Adds AE

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Hilary Laurie has joined The Bawmann Group as an account executive. Prior to joining TBG, Hilary worked as a senior account executive in the San Francisco Bay Area developing PR and media strategies for a variety of nonprofit organizations, philanthropic events and Major League Baseball’s San Francisco Giants Community Fund.

TBG also announced it has relaunched its TBG Wired! division that will focus on all things digital.

The Bawmann Group Lands Two Clients

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The Colorado Health Insurance Cooperative has selected The Bawmann Group to build the non-profit’s brand platform, marketing strategy and website, as well as direct its earned/paid/owned media activities and grassroots community engagement efforts. CHIC has been awarded a $69 million loan by the federal government to create a statewide, member-owned health plan that will participate in Colorado’s Health Benefit Exchange.

TBG has also been engaged by Mirenda & Associates, a national philanthropic consulting firm, to revise its brand platform, website and earned/owned media efforts.

Bawmann Group Launches Statewide Health Campaign

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The Bawmann Group launched “Cavity Free at Three 2.0” this week with a new interactive website: www.cavityfreeatthree.org. The statewide public health education campaign will seek to encourage more dentists to take Medicaid and Child Health Plan Plus kids. TBG will be working with the Caring for Colorado Foundation and its partners to provide media relations, social media, advertising and dental/medical marketing to providers so that more  kids in Colorado will be served.

TBG Adds Seven Clients

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The Bawmann Group has added seven new clients: Catholic Charities of Wichita’s Marriage and Healthy Relationship Initiative, Vantage Dental & Perfect Teeth, The  Colorado Chorale, Doctor’s Express Englewood, Common Ground Colorado, The Caring for Colorado Foundation, and the Colorado Partnership for Children’s Oral Health. TBG is providing a variety of marketing and PR services for the clients, including web development, advertising campaign development, social media and community relations.

Bawmann Hires One, Wins Several

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Things are hopping at The Bawmann Group. The firm announced it has been retained by the Centers for Health and Public Safety, Kaiser Permanente-Colorado and the College for Financial Planning to provide a variety of marketing and public relations services such as web development, advertising campaign development, social media strategy and community outreach. TBG also was awarded a new contract by the State of Colorado to manage advertising and PR for the Low-Income Energy Assistance Program.

Additionally, TBG has added Kelly Heavey as account executive. Heavey is a University of Kansas graduate and most recently handled social media and public relations for the sustainability grant under the direction of the mayor of Lincoln, Neb.

Bawmann Group Announces Six New Clients

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Denver’s economy must be improving because the wins keep coming. This week, it’s The Bawmann Group announcing it has added six new clients: Everest University Online; Tri-County Health Department’s Communities Putting Prevention to Work Initiative; C. Jean Stewart LLC; The Center for Effective Interventions at Metropolitan State College of Denver; Cutarelli Vision; and the campaign to promote Advancing Colorado’s Mental Health Care sponsored by four of Colorado’s leading foundations — The Denver Foundation, The Colorado Health Foundation, The Colorado Trust and Caring for Colorado.

2010 Denver PR Predictions – Brad Bawmann

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By Brad Bawmann
Principal, Bawmann Group

I suspect 2010 will be every bit as challenging for our industry as 2009 was – if not worse. For 2009, many of those budgets were established in 2008 before the crash ensued. For 2010, many companies have planned for a more defensive and conservative approach…hoping things will turn. “We’ll spend money when the economy turns,” they say. Good luck with that.

If Time Magazine is right – and we’ve just survived the “decade from hell” – I’m excited to see what innovation, creativity and wondrous discoveries lie ahead.

If I had to bet on it, I think we’ll continue to see a proliferation of folks going it alone, more challenges for larger firms, and a new 800-page book on the power of Facebook, just like its 300-page baby brother on the power of Twitter’s 140 characters.

Denver Agency Wins

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  • The Bawmann Group was hired by MyTeleHealth Solutions and the national Flu Information & Care System to launch www.amafluhelp.org. The Web site is the nation’s first comprehensive online flu assessment program to coordinate care among patients and their families.
  • Linhart PR has been retained by mix1 Beverage Company. Boulder-based mix1 is an emerging leader in the functional beverage and performance nutrition category.

2009 PR Predictions

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By Brad Bawmann
Principal, The Bawmann Group

Cactus will buy the Rocky and turn it into an anti-smoking, Colorado Lottery Web site for folks who are contemplating suicide or a change in careers.

Penny Parker will ask the DenverPRBlog for a job.

Several old-line big PR agencies will merge, close and cut staff the more. The number of independents will grow exponentially and most of us will wonder why we weren’t genetically blessed to make it on the roster of any professional baseball team.

What this means for the PR industry is relatively simple: selecting cheaper adult beverages more frequently.

It’s the Wild West again…