Dear Apple,
Mistakes happen. But it is the cover-up that can kill your reputation.
Sincerely,
The last five decades
P.S. You also lose some street-cred points for allowing Microsoft’s Bing to catch you red-handed.
Category: Apple
Does the Apple iPhone Controversy Make Your Head Hurt?
Confused by the ethical/public relations dilemmas surrounding Gizmodo’s reporting on the lost/stolen iPhone? Fast Company has created a flowchart to help:
Reason #2,321 Why I Wish Steve Jobs Had a Sense of Humor
Apple’s PR department is no doubt working hard this morning trying to rationalize why a Pulitzer Prize-winner cartoonist’s work is not acceptable content for its App Store.
Denver Public Relations Blog 