The Results of the ‘PR Disaster Bracket Battle’

Yesterday, a panel of journalists and communications experts – 9News’ Kyle Clark, Westword‘s Patty Calhoun, Children’s Hospital Colorado‘s Patrick O’Rourke and Liberty Global‘s Bill Myersbroke down 16 of the past year’s most talked-about crises that were pitted head-to-head in a March Madness-style bracket, and more than 100 members of the audience voted – round by round – to determine a single PR disaster champion. The “winner” – United Healthcare.

Thanks to the panelists and everyone who attended the event.