Internet marketing and social media firm Mango Media has picked up PaySimple, Alive at 25, Similasan USA, Albeo Technologies, Hammond’s Candies and The International Center for Performance & Health and The Healthiest Executive Competition as clients.
GroundFloor Media has joined Public Relations Global Network, an international network of 40 independent public relations agencies representing six continents.
How important has Twitter become? From today’s Washington Post:
“The State Department asked social networking site Twitter to delay scheduled maintenance earlier this week in order to avoid disrupting communications among tech-savvy Iranian citizens as they took to the streets to protest Friday’s reelection of President Mahmoud Ahmadinejad. …
” ‘One of the areas where people are able to get out the word is through Twitter,’ said a senior State Department official in a conversation with reporters, on condition of anonymity. ‘They announced they were going to shut down their system for maintenance and we asked them not to.’ “
I keep reading media articles that position politicians such as U.S. Rep. Jared Polis as technology-friendly leaders who use social media to connect with constituents, and I have to shake my head. Rep. Polis has 2,439 Twitter followers, and he has followed a grand total of 59 of them back. To Rep. Polis, Twitter appears to be just another bullhorn through which he can spread what he wants constituents to hear. And he isn’t alone:
- U.S. Sen. Mark Udall – 2,016 followers; follows 10
- U.S. Rep. Mike Coffman – 1,140 followers; follows 17
- U.S. Rep. Ed Perlmutter – 714 followers; follows 9
- State Sen. Josh Penry – 185 followers; follows 9
The power of social media is in creating relationships – or at least engaging conversations – with people who matter to you (and to whom you matter). Of the major elected officials in Colorado, only one at least makes an effort to create the appearance he uses social media to listen to constituents:
- Gov. Bill Ritter – 2,149 followers; follows 2,002
And, surprisingly, a significant number of high-profile Colorado politicians aren’t even using Twitter yet:
- U.S. Sen. Michael Bennet
- U.S. Rep. Diana Degette
- U.S. Rep. Betsy Markey
- U.S. Rep. John Salazar
- U.S. Rep. Doug Lamborn
- State Sen. Brandon Shaffer
- Denver Mayor John Hickenlooper
Brazilian steakhouse Fogo de Chão, scheduled to open downtown in mid-July, has selected Linhart PR to handle its launch communications.
Denver jobs guru Andrew Hudson is hosting a “Reinvent Event” seminar and networking party on Wednesday, June 24. Click here for more information or to register.