Happy Birthday, GroundFloor Media
September 2, 2009, 6:03 pm
Filed under: GroundFloor Media
Filed under: GroundFloor Media
Congratulations to Laura Love and the crew at GroundFloor Media, who are celebrating the agency’s 8th birthday today.

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Denver PR Moves
- Jim Licko has joined GroundFloor Media as a senior public relations manager. Licko formerly was with Pete Webb Public Relations.
- Former Rocky Mountain News business columnist Joanne Kelley has been named executive director of the Colorado Association of Funders.
- Former CBS4 reporter Karlyn Tilley has been named the City of Golden’s communications manager.
With Ad Agencies Like These, Who Needs Enemies?
September 2, 2009, 6:45 am
Filed under: Advertising
Filed under: Advertising
The World Wildlife Fund is learning the hard way what happens when you pick an advertising agency more interested in winning awards than serving your needs.

UPDATE: The Denver Egotist has a link to a minute-long television commercial based on the same concept.
SECOND UPDATE: WWF and DDB Brasil now say the ad was approved by “inexperienced” executives on both sides, and that the ad ran once in a small Sao Paulo newspaper. We all know that mistakes hurt but that it is the cover-ups that kill you, so we’ll see how long this story lasts.

