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Want your agency to look bigger amid all the downsizings going on in town? Just don’t remove any bios from your Web site of people who have left in the past six months.
Re: Making your agency look bigger by keeping ex-employees front and center on your website. Not having the cash to update your own marketing materials is another reason. Sloth is a third.
Example: Second and third from left in this picture – http://www.freshideasgroup.com/team/ – are Angie Traver and Lisa Fehlen. They each left Fresh Ideas Group more than two years ago.
*phew* that’s a tough entry! I only wonder how long before the same person appears on two or more sites? Can we automate this? :-)
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